Entrepreneurship Simulation

An Immersive, one-day entrepreneurship experience.

Build a Business. Raise Capital. Scale.

What does it take to turn an idea into a successful business? From identifying a market opportunity and developing a commercial strategy to securing investment, managing cash flow, and navigating competition, students experience the challenges of building and growing a company.

Working in teams, students establish their own ventures, make strategic and financial decisions, respond to changing market conditions, and compete for investment. The experience culminates in an investor presentation, where each team must defend its business model, demonstrate its commercial potential, and make the case for further funding.

Students will gain experience in:

  • Business models and commercial strategy

  • Market research and competitive positioning

  • Financial planning and cash flow management

  • Venture capital and investment negotiations

  • Marketing, branding, and customer acquisition

  • Business growth and strategic decision-making

  • Investor presentations and pitching

Students work in teams to develop and operate a new business, navigating commercial opportunities and unexpected challenges along the way. Decisions have consequences, resources are finite, and success depends on sound judgement, financial discipline, and strategic thinking.

The simulation concludes with an investor presentation, bringing together the commercial, financial, and entrepreneurial skills developed throughout the day.

Expert-led Instruction

Led by experienced entrepreneurs and business leaders, the programme draws on expertise developed at institutions including Harvard Business School and McKinsey & Company, alongside first-hand experience of founding, scaling, and successfully exiting businesses.

Programme Details

Easter 2027

One-day | Live | Online

Date: Saturday 3 April 2027

Time: 10:00am–4:30pm UK time 

Format: live online, highly interactive, small-group simulation 

Cohort: limited to 12 students 

Who It’s For: students in Years 10–13 with an interest in business, start-ups, and finance, as well as gap-year students and undergraduates

Fees

Standard: £200

Includes the full-day Simulation, all teaching and course materials, and a digital certificate of completion.

Enhanced: £300

Includes everything in Standard, plus:

  • One-to-one mentorship session

  • Personalised CV and LinkedIn feedback

  • Access to catch-up recordings, where required

How the Day Is Structured

10:00–10:30: Entrepreneurship, Innovation & Opportunity Identification

an introduction to entrepreneurship, identifying market opportunities, and the principles of building successful businesses

10:30–11:00

The Business Concept & Market Opportunity

Developing a business proposition, defining the target market, and establishing a competitive advantage.

11:00–12:00

Simulation – Round I: Building the Business

Establishing the business model, setting commercial objectives, allocating resources, and developing initial financial projections.

12:00–12:45

Simulation – Round II: Raising Capital

Preparing an investment proposition, negotiating with investors, determining valuation, and securing funding.

12:45–13:30

Lunch & Interim Debrief

13:30–14:30

Simulation – Round III: Launch & Market Competition

Launching the business, executing marketing and customer acquisition strategies, and responding to competitor activity.

14:30–15:15

Simulation – Round IV: Business Challenges & Strategic Decisions

Navigating unexpected commercial developments, managing cash flow, addressing operational pressures, and making critical strategic decisions.

15:15–16:00

Investor Presentations & Final Judgements

Presenting business performance, defending strategic decisions, and pitching for further investment.

16:00–16:30

Debrief, Reflection & Professional Skills

Reviewing outcomes, evaluating commercial decisions, and reflecting on the principles of entrepreneurship, leadership, and business development.

In-School Programmes

We can also deliver the Entrepreneurship Simulation in-school, with the format, cohort size, and scheduling tailored to your school’s requirements and aligned to key careers frameworks such as the Gatsby Benchmarks. To discuss a bespoke programme, please contact enquiries@crawfordcorry.com.